Calm Before The Call

BRIEF

Job interviews are more stressful than ever, and the hardest moment often comes before they even start — waiting in the virtual lobby, staring at the loading wheel. Anxiety builds, confidence crumbles, and candidates struggle to show their best.

RESULT

We created "CALM before the call." In partnership with Zoom, the waiting room transforms into a guided breathing session, helping candidates shift from panic to calm in just one minute.

What I did

Concepting, Art Direction

Client

Calm x Zoom

Deliverables

Digital Activation

RECOGNITION

Bronze Clio Health'26 winner

TEAM

Copywriter: Jana Horter Art Director: Daniil Moratsev

TEAM

Copywriter: Jana Horter Art Director: Daniil Moratsev